Laundry

ATTITUDE Liquid Laundry Detergent — Wildflowers Scent, EWG-Verified (40 Loads)

Name: ATTITUDE Liquid Laundry Detergent — Wildflowers Scent, EWG-Verified (40 Loads)
Brand: ATTITUDE
Rating: 4.8 (12 reviews)

4.8 12 reviews 1 min read Updated 11 October 2026

Star rating

4.8/ 5

Customer reviews

Published on this page

5 stars 11
4 stars 0
3 stars 1
2 stars 0
1 star 0

Brand

ATTITUDE

Product description

What you get: one bottle of concentrated liquid laundry detergent designed for approximately 40 loads; includes a measuring cap for dosing.
Materials and formulation: a plant-based, vegan formula verified by the EWG for clean-ingredient standards. The blend is 98% naturally derived per ISO 16128, and the label states it contains no dyes, bleach, optical brighteners, SLES, formaldehyde, or MIT/CMIT preservatives. It is enzyme-free and contains no animal-derived ingredients.
How to use: Suitable for both HE and standard washing machines. Dose with the included cap according to load size and soil level. The concentrate is formulated to be effective in cold, warm, or hot water, and safe for whites, colors, and darks. For bulk refills, the brand offers eco-refill options to reduce single-use plastic.

Pros

EWG-verified, plant-based ingredients
Concentrated formula that works in cold water and HE machines
Vegan, cruelty-free, dye- and bleach-free

Cons

May not neutralize very stubborn odors for everyone
Scent is subtle and may not satisfy those wanting very strong fragrance
Single bottle covers 40 loads — heavy users will need refills

VerdictA concentrated, plant-based liquid detergent that delivers transparent ingredient claims and solid cleaning for typical household laundry. It’s formulated for HE and standard machines, performs well in cold water, and is free of dyes, optical brighteners, SLES, formaldehyde, and MIT/CMIT. The Wildflowers fragrance blends apple, florals and patchouli for a pleasant, not overpowering finish. Most us

Customer reviews

Dawn 5/5

Nice scent and gentle on skin

Pleasant fragrance and skin-friendly. No residue on clothes or in the machine, and I appreciate the company’s eco-refill options. Very impressed overall.
Jessica 3/5

Good quality, odor removal varies

I appreciate the clean ingredient list and brand values, though it sometimes misses stubborn odors. Overall a solid, gentle option.
Jeff 5/5

Cleans exceptionally well

Simple and effective—this detergent gets laundry very clean.
S & N 5/5

Pleasant scent and Canadian-made

Nice fragrance and performs well on my laundry. Happy it’s made in Canada.
JustaMom 5/5

Worth making the switch

Does the job of cleaning. Avoids the chemicals I don’t want in our home, feels better for the environment, hasn’t triggered hives in our sensitive-skin household, and the wildflower fragrance smells amazing.
Alexandra Ibarra 5/5

Cleans well and leaves a pleasant scent

I wanted a cleaner laundry soap that still leaves clothes smelling fresh like conventional detergents. It cleans effectively — I wash mostly in cold to warm water — and is EWG-verified. I’ll keep buying this and other items from the brand.
O Ingram 5/5

Effective non-toxic formula

I’d been hunting for a non-toxic detergent and this has been my favorite so far. The fragrance is lovely and my laundry comes out fresh and clean.
Hayley 5/5

Finally something that truly cleans

I’m thrilled with this detergent. It tackles heavy soils and concentrated dosing means one bottle lasts a long time. Even my partner’s mechanic clothes come out properly clean after one wash.
Lani 5/5

Really impressive

Perfect for someone avoiding heavily chemical detergents. I chose the floral scent; it’s light and not overwhelming. Very happy with the results.
Sarah 5/5

Natural formula that actually works

I like that it has decent natural ingredients without sacrificing scent performance. It removes odors other natural brands didn’t, and I experienced no skin irritation.
Sister Golden Hair 5/5

Great for sensitive users

This detergent handles stains and smells well while being gentle enough for my severe sensitivities. I also buy other products from the brand and appreciate the refill/box options to reduce plastic.
Margareta 5/5

Reliable eco-friendly cleaner

I’ve used this for a while and it cleans thoroughly, even on my child’s messy clothes, without needing much product. Light fresh scent, gentle on skin, rinses out cleanly.